One of the big keys to success in the Internet Marketing game, in my humble opinion, is monitoring and measuring your business. This means tracking your numbers.

The phrase "Tracking Your Numbers" seems to be rather daunting to many folks just getting started in IM and affiliate marketing. But it's actually not all that hard to do.

There are three components to tracking your numbers. One, knowing what to track. Two, setting up a system to track. Three, interpreting the results.

Without getting into overwhelming detail, here are a few of the key numbers you should be tracking to establish and monitor the health and growth of your business: